Date and time: 24th April 2026 at 4:00 PM (GMT + 7) - Get your tickets here.
Are you noticing that your school is competing with others offering similar value propositions - international curricula, modern facilities, foreign teachers, and global learning environments?
The critical question is: what truly makes your school stand out? As a result, you and your leadership teams are increasingly asking:
- What are parents and students truly looking for today?
- What ultimately drives their school selection decisions?
Recent research indicates that over 50% of students report experiencing frequent procrastination, lack of direction, and limited motivation in their academic and career journeys (Trinh, 2025). This is not only a student challenge, but it also directly impacts how parents evaluate schools and the confidence they place in their child’s learning journey.
This webinar is designed to address this challenge directly. During the session, you will gain strategic insights from leading education experts on how to:
- Position your school beyond curriculum, focusing on outcomes that parents genuinely value
- Design clear and compelling career pathways that improve enrolment conversion
- Align academic programmes with real-world competencies and university progression
- Implement a scalable model already proven in international education contexts
This is more than a discussion about curriculum; it is about how schools can clearly demonstrate outcomes, build parent confidence, and stand out in an increasingly competitive market.
Who you will meet in this webinar:
- Dr. Simon - Director of Quality, Risk & Standards, ABE
- Ms. Nhan Nguyen – Managing Director, CURIOO Vietnam
- MSc. Sunmi Sijuade - Representative from The University of Hertfordshire, UK
Agenda:
|
Time |
Activities |
|
3:45 – 4:00 PM |
Join the online meeting room (Microsoft Teams) and test audio |
|
4:00 – 4:05 PM |
Welcome and introduction by Quang Sau – BDM Vietnam, ABE |
|
4:05 – 4:10 PM |
Opening remarks by Rob Kindness – ABE Sales Director |
|
4:10 – 4:25 PM |
What drives parents’ and students’ school selection decisions, and strategies to improve enrolment conversion by Ms Nhan Nguyen – Managing Director, CURIOO Vietnam |
|
4:25 – 4:40 PM |
Aligning academic programmes with real-world competencies and university progression by Dr Simon – Director of Quality, Risk & Standards, ABE |
|
4:40 – 4:55 PM |
The value of practice-oriented programmes in preparing students before entering university by Ms Sunmi Sijuade – University of Hertfordshire |
|
4:55 – 5:05 PM |
Q&A session |
|
5:05 PM |
Closing remarks |
Please contact Mr Tran Quang Sau, BDM Vietnam, ABE via email: [email protected] or mobile phone: +84 (0) 981 606 808 if you have any questions or need any support.
Secure your tickets here - limited seats for school leaders only.
We look forward to welcoming you to this insightful discussion on an innovative and practical international education pathway.
Membership offer from The Institute of Leadership
Our parent company, The Institute of Leadership (IoL) is offering ABE graduates, from Level 5 upwards, the opportunity to become an Institute Member at a price exclusively for ABE qualification holders. Read more.