Aubrey Willes

Top Paper Award in Integrated Marketing Communications, studied at University of Malawi Management Development Centre
Aubrey Willes
ABE graduates are very innovative and have core competencies that convince most employers to favour ABE students. Employers value ABE highly, as the skills and knowledge that the course equips learners with, provide everything it needs in the workplace.

Aubrey chose ABE because it has the most up-to-date business qualifications that will help him achieve his ambition to run his own successful business.  Here's his story,

"I am a citizen of Malawi and I was born in Balaka district, the Eastern part of Malawi, I come from a family of seven. I obtained my secondary school certificate at Phalombe secondary school. I searched for a business programme that can suit me to have marketing knowledge and skills in different industries, then I found that it is only ABE which has up-to-date qualifications that could help me to fulfill my career goals. 

I chose ABE because it provides recognised qualifications in Malawi and most employers prefer to employ ABE graduates. I opted for this ABE programme to obtain skills and knowledge that will assist me to adapt to my workplace. By completing Level 6 I have more knowledge and skills that will equip me to run my own business because of opportunities that I discovered through the ABE programme. ABE has an outstanding global reputation. The qualifications for ABE are designed to provide students the best chance of achieving their short- and long-term career goals.

ABE graduates are very innovative and have core competencies that convince most employers to favour ABE students. Employers value ABE highly, as the skills and knowledge that the course equips learners with, provide everything it needs in the workplace. My immediate plans are to work with big organisations which are agil. ABE provides a convenient time and it provides students with immediate responses to the business environment. ABE also offers lots of resources to students like past papers articles, presentations, and examiner reports that help students to perform well.

ABE has provided me with the skills and knowledge to become an innovative, business environmental analyst, strategic thinker for marketing, effective in strategic development, problem-solving, teamwork, and communication to develop my leadership and business development skills.

Some important advice when doing ABE studies is that one must be determinant and focused in order to earn the fruits. Students need to determine in their research, use every provided material source from student`s portals, and participate in class discussions and group discussions. 

My overall long-term plan is to run my own business."