Principles of Marketing Practice
The focus of this unit is on the fundamental principles of marketing. You will consider how marketing is applied in different contexts
The focus of this unit is on the fundamental principles of marketing. You will consider how marketing is applied in different contexts
We are pleased to announce that Raffles International College has confirmed that holders of 120 credit ABE Level 5 Diplomas are eligible to enrol onto year three of its four-year business degrees.
ABE Africa Director, Kereesa Carrington-Nunez, is currently meeting stakeholders across the continent and shared these insights into the Tanzanian leg of her tour where, along with ABE's Finance Director Cynthia Deyzel and Country Manager Bonface Kamau, ABE met with key centres FBTC and Emerson College.
Robust, effective and timely decision-making in any business context is a critical factor in the success of a project or enterprise.
ABE recently visited Pact College and Soche Technical in Malawi. During the visit to Soche Technical, the students had a soft launch of the 'Starlight ABEClub@STC.
''My name is Nsama Katema and I am a Zambian citizen aged 34.
I started my ABE journey in Business Management at Zambia Centre for Accountancy Studies in 2011. I heard about ABE through a friend who was studying the course.
I completed my ABE level 6 diploma in Business Management in 2013. After completing the level 6 diploma, I enrolled to study for BA(hons) degree in Business Studies from the University of Greenwich. In 2014, I graduated with a BA(Hons) degree in Business Studies.
Our parent company, The Institute of Leadership (IoL) is offering ABE graduates, from Level 5 upwards, the opportunity to become an Institute Member at a price exclusively for ABE qualification holders. Read more.